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Avison Young

Commercial Real Estate

Brand Refresh

Brand Standards, Stationary System, Capability Brochures, Advertising, Global Website

Avison Young was growing so quickly; yesterday’s wants had become today’s needs. They were overwhelmed and weren’t sure where to start. So we sat down with the leadership team and started at the beginning. We talked about who they are, where they are headed and what makes them different. And it turns out, that was just it: they are different. So we built their new brand launch around the brand concept “We’re different.”